Our Values

EDUCATION

We believe in science-based research and education for consumers, farmers and policymakers in the significance and benefits of the cannabis plant

INTEGRITY

We recognize that as a cannabis company, we have social and environmental responsibility to operate with integrity and sustainability in our business practices.

LOVE

We understand that compassion is the foundation of the cannabis community. We believe in connecting and supporting communities who can benefit from the cannabis plant in both social and economic ways.

EQUITY

We recognize that in order to create an industry that we can be proud of, we need to enact policies that rehabilitate
communities by supporting veterans, directly-impacted individuals and restorative justice.

BALANCE

We commit to an employee-centered work experience that maintains mutually beneficial relationships with local farmers and businesses, grows responsibly as a business, and stands at the forefront of the scientific cannabis community